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August 11 at 9:11am

Social Media Strategy Overload Of Nothingness

There is a great deal of empty discussion in terms of what a social media strategy is in the indie film world. There’s even a great deal more when it comes to brands. WhatTheFuckIsMySocialMediaStrategy.com does a pretty good job of capturing, albeit with a welcome dose of humor. Just keep restoring the site, and you will get another “pearl” of wisdom with each click.
Hat tip to John Paul Rice and Jon Reiss for driving me towards this epic epicness.

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August 3 at 9:20am

Saving The Internet Through Storytelling

Today’s guest post is by John S. Johnson.  The Harmony Institute, a research group that John runs, is offering a free new guide to help combat the Telecom’s tales in their efforts to end net neutrality.  Here he explains a bit of the why and wherefore you need to download it (for free!) and read it NOW.

In 2010 it’s easy to forget how profoundly the Internet has revolutionized the way we communicate, interact and access information. When you logged on this morning to check your email, bank statement, or local news you may not have noticed that there are very few limits placed on the sites and services you have access to. While some people must crash the couch of their best friend to catch the latest HBO release, since he’s subscribed to all premium cable channels while they’re still stuck with rabbit ears on their TV, no one has an edge over anyone else when it comes to what we can access on the Internet.

Yet this principle of net neutrality that allows all sites, services and applications on the Internet to have equal access to consumers, and vice versa, is being fundamentally threatened. Today the Federal Communications Commission (FCC) is looking to revise rules that have kept Internet Service Providers (ISPs) at bay for decades. These companies, like AT&T, Comcast, Time Warner and Verizon, would love to become the gatekeepers of the Internet, reserving preferential bandwidth for those sites and services that make them the most money.

And I can guarantee you HopeForFilm is not one of those sites. [...]


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This site could not have been built without the help and insight of Michael Morgenstern. My thanks go out to him.

Help save indie film and give this guy a job in web design or film!