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I hear a lot of anxiety from other newcomers to social networks. Most of the folks in the film biz I know seem to initially join a network like MyFace for the promotional possibilities and professional networking. Some get seduced by the actual social functions. The anxiety often comes from what will be seen and shared and by whom. Is it good or bad to friend all those who reach out to you even when you don’t know them? Will anyone tag you in photos from the past that you would prefer to remain forgotten? That sort of thing.
As you know, “the future of everything is free”. Certainly in the digital world, if you want anyone to read anything, you have to give it away. It brightens my day to be able to get any major publication for nothing, even when they are magazines I wouldn’t normally read. Now if someone will only give me the time it takes it look at them.